Like most retailers, the Postal Service uses mystery shoppers — customers unknown to the retail staff who fill out evaluations on their shopping experience — to determine how well retail units are performing. Not every postal retail unit is visited by mystery shoppers. Only units with a certain amount of revenue are included in the mystery shopper program.
Mystery shoppers record how long they spent in line, how the retail unit looked, how courteous the retail associates were, and other details about their visit. For example, sales associates are supposed to ask whether a package contains anything liquid, fragile, perishable, or potentially hazardous. Mystery shoppers are asked to note down whether anyone asked them this about their package.
Five weeks ago, Pushing the Envelope dealt with the topic of “upselling.” Some of the questions on the mystery shopper evaluation relate to which products sales associates promote to their customers. Given the variety of customers and types of transactions, the need for a uniform approach to customers is important. Is it appropriate, however, to include items generally viewed as “upselling” in the mystery shopper program?
What about the mystery shopper program in general? Is it effective or can it be improved? What do you think is the most effective way to ensure postal retail units provide good retail service?
This blog is hosted by the OIG’s Risk Analysis Research Center (RARC).